Hubspot Hack for Events

Watch out Ikea, our users are expert Hubspot hackers who are dedicated to getting the most out of the free version of HubSpot. So let's talk about how to use HubSpot for events... Here are a 3 of our favorite ways to use HubSpot to host events for free (or pretty close to it):

eventbritE

Did you know Eventbrite integrates with Hubspot seamlessly? 

• A new contact properties group named Eventbrite will be automatically created, which will include two new properties: "Last Registered Event Name" and "Last Registered Event Date". When a contact registers for a new event, these fields will be updated.
• When someone registers for an event you've synced to HubSpot, you'll see an Eventbrite registration event on that contact's timeline. If the person registering for the event is not a contact, a new one will be automatically created for you. All standard Eventbrite registration properties will be included in the timeline event.
• Every time someone cancels their registration for your event, you'll see an Eventbrite cancellation/refund event on that contact's timeline.
• Every time someone attends an event for which they've registered, you'll see an Eventbrite attendance event on that contact's timeline (this requires that you check-in attending users via Eventbrite).

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Simpletix

SimpleTix does not integrate directly with HubSpot, but using Zapier makes it so easy that we had to add this to the list. Just like Eventbrite, SimpleTix has all the event management capabilities you need and more, for less. Also, Simple Tix is built on Square, so if you prefer taking payments with square (in-person or online) this one is for you. 

Zapier is a product that allows users to integrate web applications to and automate workflows, applications like SimpleTix and HubSpot. If you have a Zapier account, first create a HubSpot Form with similar fields as your event form form, with an additional field for the "event link". Then use Zapier to make a zap with SimpleTix as your "trigger". Every "new order" should "create a form submission" in HubSpot. Be sure to use the "View Order URL" as your "event link". This will allow you to see form submissions on your contacts profile and have a link to see the ticket they purchased. Plus, all tickets will be documented in your HubSpot forms and new contacts will auto-magic-ly be added to HubSpot. 

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Zoom

If you are hosting free online events, why not just use zoom registration? Zoom integrates with HubSpot in pretty powerful ways! Install the "Zoom" app to track Zoom webinar registration and attendance on the HubSpot timeline. Or if you can use Zoom meetings, also install "HubSpot App for Zoom Meetings" to see participants' HubSpot records directly from Zoom. ​

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Member center

If you are hosting events for members and want one place for all of your information, try Member Center. Member Center is built on HubSpot, so you can see your contacts' event attendance, membership information and other details all in one place on HubSpot. 

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